With the option to undertake part of the program remotely, professionals gain flexibility through undertaking one semester online and one semester in-person. In completing the same specialized and in-depth course of study as the full residency Art Business program, the hybrid delivery also examines the business transactions that are the lifeblood of the system, moving art from the studio to the gallery, the auction room, the collector’s home, and the museum. The pioneering Art Business program provides a vocational bridge for professionals and scholars to enter into this vast and complex commercial art world. Balancing academic rigor with real-world applications, this program equips graduates with the skills and knowledge in art markets and business management, entrepreneurship, connoisseurship, and collecting.
The hybrid Art Business program is designed for flexibility in gaining the expertise and credentials of a Sotheby’s degree through a combination of a remote semester, an on-site semester, and an independent capstone project. Through the hybrid option, students will have access to the same faculty, academics, resources, and network and will receive the same specialized and in-depth course of study offered in the full-residency MA in Art Business program.
Core competencies in the art business world, from finance to marketing, are gained through courses that use the business-related tenets of economics to generate a modern, consistent, formal framework for strategic decision-making. In addition to learning with our faculty of thought leaders, scholars, and industry experts, students are given opportunities to engage professionals in the New York and international arts and cultural community and to learn directly from practitioners who are leaders in their field. Courses in art law, valuation, sales, strategy, marketing, and finance lay the foundation upon which students build a specialized program that suits their needs.
The Master’s degree is awarded for 30 taught credits across semesters one and two, as well as the completion of a 6-credit thesis or capstone project in the third semester.
The first semester in the fall will be taught remotely, plus two weeks of in-person learning during that semester. The core course, Navigating the Art World, will bring all students together on campus in New York City for a concentrated and rigorous introduction to the art world at the beginning of the fall semester. The remainder of the first semester courses will be taught online and can be undertaken from any location. Students will also reconvene in person for one week of field study in the fall. The second semester in the spring takes place fully in New York City from January to May, with a curriculum of required courses plus an elective. The spring semester will also include a week of field study travel.
The MA in Art Business culminates in a capstone project which can take the form of a traditional, long-form academic thesis, or a more flexible Master’s Project (often a business plan or curatorial project) in consultation with a faculty advisor and is to be completed independently and between June and December.