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This intensive five-day programme provides a comprehensive overview of the essential and practical issues - strategy, marketing, logistics and law - that govern successful business in the commercial art world today. The course will first assess the art market and the business frameworks that it employs, then focus on each component to deliver a holistic understanding of best practice - whether starting, or growing, an art business.

The programme will include a diverse array of lecturers and leading experts, who will deliver insights and applied consideration of art business approaches and methods, and how this may deviate from a standard business model. Designed for both career changers, and those already working in the field who seek to further their networks and understanding.

This course includes:

  • Expert lectures with time for questions and discussion;
  • Learning in the Institute's historic Georgian townhouse campus at the heart of Bloomsbury;
  • Networking opportunities with faculty and fellow participants;
  • Certificate of participation on completion of the course
The Details
  • Course Dates

    Course Dates

    Type: Day course (5 consecutive days)
    Dates: May 11 - May 15, 2020
    Times: Monday – Friday; 10:00 a.m. – 5:00 p.m.
    Location: The course will take place at Sotheby’s Institute of Art, 30 Bedford Square, London, WC1B 3EE.
  • Faculty


    To be announced.
  • Course Fees

    Course Fees

    Minimum age for this course is 18*
    Click here to register now and pay online.

    Payment by credit or debit card only. If you prefer to pay by wire transfer or cheque, please contact: or T +44 (0)330 128 1041.
    *Click here to read Terms and Conditions.
  • Further Information

    Further Information

    For further information, please contact: or T +44 (0)330 128 1041.

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