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Overview

This course will introduce you to the key concepts and the important developments found at the intersection of finance and the art world.  Commencing with an introduction to the overall art market framework, you will examine art funds, art as an alternative investment, art backed loans and art as part of wealth management services. The course discusses important auctions from the Old Masters to contemporary art and sales including works by Raphael, Oscar Murillo and Jeff Koons. In addition, the core principles underlying art pricing, art valuation, and proper due diligence are explored in detail.  By the end of the six week course, you will be familiar with art finance structures and will have critically assessed these structures’ successes and failures.

By the end of this course:

  • You will understand how art works as an investment asset.
  • You will examine and interpret finance trends in the art market.
  • You will gain insight into key concepts through significant case studies.
The Details
  • Course Dates

    Course Dates

    January 17 - February 27, 2017

    Online orientation opens on January 10, 2017.
  • Faculty

    Faculty

    Eleni Markopoulioti
    MA, University College London; MA, Sotheby’s Institute of Art, London

    Eleni Markopoulioti is the Communications Director at Right Capital, an art and finance firm based in London and Luxembourg that specializes in art lending. She focuses on developing new art dealer and collector clients while also working on overall business strategy. Previously, she worked as the Communications Director for the innovative e-commerce art company Fabulous Noble and handled the PR strategies for contemporary London artists. She regularly lectures and writes on art investment and on the global intersections of the art market and institutions.
  • Sample Topics

    Sample Topics

    Week 1: The Dynamics of the Art Market

    • A brief history of the art market

    • Important players and structures of the art market

    • Following the world’s wealth and the emerging art markets


    Week 2: Art as an Asset Class

    • What is really an art asset? Art finance basics

    • The passions, the drivers and the risks of art

    • The difference between price and value


    Week 3: Auction Focus

    • How do auction houses make money?

    • An insider’s view on what happens at auction

    • When auction guarantees take over the market


    Week 4: Art Guarantees & Art Funds

    • The origin of art funds

    • How do art funds work?

    • Contemporary art funds under the microscope


    Week 5: Art Loans & Other Financial Services

    • What is an art loan?

    • Art loan due diligence

    • Art stock exchange and factoring: do they work?


    Week 6: Good Business Practice Considerations and the Future

    • From insurance to logistics: how to take care of your collection

    • Expert Judith Prowda on the key legal issues in the art market

    • What happens next? The future of the art market

  • Online Orientation

    Online Orientation

    Our online orientation operates the same way as the course, giving you the opportunity to become familiar with the technology and the dynamics of online teaching and learning. Participation in the  orientation is not required, but it is strongly encouraged as students who complete the experience have a better chance of success. The orientation is available one week prior to class and remains open for you to use as a resource.
  • Course Fees And Enrollment

    Course Fees And Enrollment

    $1485 ($1335 if booked before December 20, 2016)

    Registration Fee: $15

    Click here to enroll and pay online.
    Terms and Condition
  • Contact And Request Information

    Contact And Request Information

    For further information, please contact:
    Claire Hoover, Program Manager of Online Learning
    Email: online@sothebysinstitute.com or Request Information Tel: +1.212.897.6644

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